Official Title: Emeritus Professor

Faculty: 商學及法律學院


Short Bio

Michael Trimarchi is Emeritus Professor, with the Faculty of Business Law. He holds a PhD in Management (International Business/Marketing) and a Bachelor of Commerce with Honours in Economics. As part of his Academic duties he has travelled regularly to Hong Kong, mainland China, and Macau since 1996, and has lived within the Greater China region, primarily in Macau and Hong Kong, since 2007. Michael’s previous appointments with the University of Saint Joseph include Associate Professor, Marketing and International Business (2015-2021) and Coordinater of the MBA Program (2016-2021). positions of Associate Professor (2010-2013), and Visiting Professor (2013-2015) with the Faculty of Administration and Leadership. Before moving to the region Michael held positions at 3 Universities in Australia; most recently Michael held a number of positions in International Business and Marketing in the Faculty of Business at the University of the Sunshine Coast, where he also administered the International Business Program. Michael has taught and supervised students from many parts of the world. In particular, his experience in the Greater China region has enabled him to gain a strong grasp on how to effectively communicate and engage with students, in English. His primary areas of teaching include courses across Marketing, and also in International Business with a focus on International Marketing/Strategy, and Global Business Management/Strategy. Michael’s PhD was awarded by The University of Queensland, attracting a Dean’s Commendation for Outstanding PhD Thesis. His special interests in research include the study of international business relationships, including business networks, with a focus on the interactions of Chinese and Western businesses. His research has achieved publication in well ranked European journals, and received an award for Best Paper in International Marketing within the European International Business Academy. Michael’s experience in industry includes marketing and management positions across companies in both Australia and Hong Kong.


Selected Publications:

  • Tang, Pou I, Boey., Trimarchi, Michael., and Negreiros, Joao. 2013, Financial Worldwide Crisis: The Anti-Counter Cycle of Australia, Journal of the Faculty of Economics and Administrative Sciences, Cankiri Karatekin University, Vol.3, Issue 2, pp.253-268.

  • Chan, Wai Ip., Trimarchi, Michael., and Negreiros, Joao. 2012, Management Transition in South Korea: A Case Study, Asian Journal of Business and Management Sciences, 2 (6), pp.53-68.

  • Trimarchi, M., Liesch, P.W., and Tamaschke, R. 2010, A study of Compatibility Variation across Chinese Buyer-Seller Relationships, European Journal of Marketing, Vol.44. No.1/2, p.87-113.

  • Trimarchi, M., Liesch, P.W., and Tamaschke, R. 2010, International Business Relationships Triads: Classical-Type and Relational-Type Interactions between Chinese and Western Firms. In: Proceedings of the 36th European International Business Academy (EIBA) Conference, Porto, Portugal, 9-11 December 2010. Conference Award Recipient of the Emerald International Marketing ReviewAward for Best Paper in International Marketing.

  • Trimarchi, M. 2008, Transnational Network Underpinnings of Hong Kong Chinese Family Businesses, in Gupta, V., Levenburg, N., Moore, L., Motwani, J., and Schwarz, T. (eds.), Culturally-Sensitive Models of Family Business in Confucian Asia – A Compendium Using the GLOBE Paradigm; A Compendium on the Family Business Models Around the World (ten volumes), ICFAI University Press, Hyderabad.

  • Trimarchi, M., and Liesch, P.W. 2006, Business Communication in Interactions between Mainland Chinese and Western Firms through Hong Kong Chinese Intermediaries, European Journal of Marketing, Vol.40, No.11/12, pp.1210-1235.

  • Trimarchi, M., and Tamaschke, R. 2004, Coordinations in Interactions between Mainland Chinese, Hong Kong Chinese, and Western Actors, International Business Review, 13(3), pp.309-329.

  • Trimarchi, M. 2003, International Business Trading Relationships: Sourcing Products from Mainland China, Chapter 27 in Nagel, P. (ed.), Supply Chain Management: A Procurement Perspective, Hargreen Publishing, Australia. A reference book published by the Australian Institute of Purchasing and Materials Management.

  • Pyatt, T. R., and Trimarchi, M. 1998, Inter-organisational Interaction in Intra-Asia Business: A Four Country Study, Asia Pacific Business Review, Summer, Vol.4, No.4, pp.36-52.

    Dissertation Supervisions

Ph.D in Business Administration

Iwaloye Ojo Olukayode, 2014, The Influence of Bilateral Trade Agreements on Mode of Entry Choice of Resource Seeking Chinese Firms Operating in Nigeria.


Master of Business Administration

1. Ho Pui Man, Michelle, 2009, Exploratory Study of Management Transition in Singapore.

2. Iao Sou Fong, Cecilia, 2009, The Management in Transition – Japan.

3. Ivânio dos Santos Branco, 2009, Management Styles Transitions in China.

4. Lee Pui Sze, Priscilla, 2009, Management Transitions Within South Korea.

5. Mak, David, 2009, South Korean Management System: Transition and Transformation.

6. Michael Raine San Miguel Chua, 2009, AACM’s Next Step in the Development of Macau Aviation.

7. Ng Kai Ieng, Alkie, 2009, Management Style in Transition: Singapore.

8. Rita Leonardo Diogo da Silva, 2009, Management in China: Influences and Evolution.

9. Tang Pui San, Tammy, 2009, Asian Business Management Study – Japan.

10. Tang Sut Mei, Iris, 2009, Management Issues in Transitions in China.

11. Vong Kwok Wing, Christina, 2009, Management Issues in Transition within Singapore.

12. Wong Chao Heong, Doreen, 2009, Management Transition in Singapore.

13. Wong Qai Nap, Angus, 2009, Study On Management Transition in India.

14. Alberto Siuvai Chau, 2010, Management Styles in Transitions – Thailand.

15. Ao I Tak, Evangelina, 2010, An Exploratory Study of Management Transition in United Kingdom.

16. Chau Sou Cheng, Maggie, 2010, Development of Management Styles in India.

17. Cheang Sam I, Sam, 2010, Management in China.

18. Chiang Ka Pek, Mandy, 2010, Cultural Tourism in Macau: Positioning through Identification of Consumer Segments and Enhancing the Product Offering.

19. Ching Ka Veng, Chris, 2010, Study on the Management Transition in Thailand.

20. Chiu Ien Lon, Antonio, 2010, The Management Styles in Transitions in South Korea.

21. Hugo Hermano Brum de Melo, 2010, Perspectives on Management Styles in Japan.

22. João Maria Nolasco Lamas Costa Antunes, 2010, Management Style Change: A Singapore Perspective.

23. Jung Iok Fan, Kathy, 2010, Development of Management Style in Taiwan.

24. Lai, Chi Ieng, Kenson, 2010, The Change of UK Management Style.

25. Nwachukwu, Francis Chukwunonso, 2010, Export Performance: Management Competency in the Use of Information and Strategy Development. 

26. Mok Wan Yin, Winnie, 2010, Study on the Management Transition in Switzerland.

27. Romanus Chukwudi, 2010, The Study of Psychic Distance Influence on a Manager Choice of Transnational market Selection.

28. Sun Lam, Ray, 2010, Management Style in United Kingdom.

29. Tang Sao Pang, Franklin, 2010, Management in China.

30. Un Man Long, Tommy, 2010, Asian Business: A Study of Indian Business Management Styles.

31. Uzoh John Ezeonwuneme, 2010, Characteristics of Successful Entrepreneurs: A Study of Cultural Impact on a Successful Entrepreneur.

32. Chan Wai Kei, Billy, 2011, Exploratory Study of Management Change in Egypt

33. Choi Hoi Lam, Irene, 2011, Exploratory Study of Management Transition in the United States.

34. Iun Mio Hong, Deland, 2011, Management Issues in Hong Kong.

35. Lam Sok, Chan, Olivia, 2011, Exploratory Study of Management Style Change in the Philippines.

36. Ng Chi Lan, Violet, 2011, A Study of German Management and its Management Style Changes.

37. Tam May San, May, 2011, Management Style Changes in Malaysia.

38. Tang Pou I, Boey, 2011, Study of the Managerial Style Change in Australia.

39. Wai Ip Chan, William, 2011, Management Transitions in South Korea.

40. Chau, Manuel, 2012, Study on Management Style Changes in Germany.

41. Chan Im Fan, Icarus, 2012, An Exploratory Study on Management Style Changes in Vietnam.

42. Chong Mao Lou, Alan, 2013, Business Plan – Pure Prawn.

43. Ng Sut Fan, Connie, 2013, Exploratory Study of Management Style Change in France.

44. Leong, Tek Kei, Dicky, 2018, A Study on Customer Loyalty and Japanese Ramen Specialty Restaurant.

45. Sio Mei Loi, Kitna, 2018, German Restaurant Adoption in Macau.

46. Mou Hio Fong, Carol, 2019, A Study of Tissot Group’s Marketing Strategy in Macau.

47. Anson, U Chin Hong, 2019, Managing Human Resources for Affective Employee Retention in the Macau Gaming Industry.

48. De La Cruz y Lin, Lisa, 2019, A Study on the Consumer Market for Dietary Supplements in Macau.

49. Pangan, Aquino Rebeca Maria, 2019, An Exploratory Study into Understanding the Marketing Mix Strategy of Green Fast-Moving Consumer Goods.

50. Vasconcelos Ferreira Correia da Silva, Manuel, 2019, Modelling the Influence of Mobile Information and Communication Technologies on the Festival Tourism Experience.

51. Brito, Susana Pereira Soeiro Clara, 2019, Developing an Understanding of Yoox Net-A-Porter Group’s Business Model.

52. Briela U Victal Weng I, 2020, The Development of Brand Equity in the Five Star Hotel Industry in Macau.

53. Lem Anne Agnes Limbo, 2020, The Role and Influence of External Stakeholders on the Corporate Governance Practices of Gaming Companies in Macau.

54. Angela Maria Kong, 2020, A Study of the Management Style in Macau.

55. Ada Lo Hoi Man, 2020, The Role of Sponsorship in Corporate Social Responsible Practice in the Gaming Industry of Macau.

56. Yuki, Tong Ka Wai, An Exploratory Study of Factors Influencing Consumer Behavior of Macau Chinese Millennial Women in their Purchasing on Taobao.


Year 1 Doctorate
Year 1 Master
0 credits
Year 2 Master
0 credits
Year 1 Bachelor
2 credits
Year 3 Bachelor
3 credits
3 credits
Year 4 Bachelor
3 credits
2 credits