|4 Years Full-Time (Day)||English||Ilha Verde Campus|
This programme explores the nature, meanings, and required skills of a range of communication and media platforms.
The Bachelor of Communication and Media gives students the opportunity to develop creative potential in an interdisciplinary environment. The curriculum includes a range of technical and theoretical modules encompassing different communication platforms and modes of expression. Students learn how to use different styles and types of media and apply critical thinking to the messages, techniques, and aesthetic values implicit in those media. Students put into practice advanced tools in digital production and explore the most efficient ways to use them according to professional, real-world production practice.
Over the course of the programme, students produce a variety of digital media artefacts and develop tools for reflection on their own professional creative identity. Upon graduation, many students have gathered the skills required for entry into areas such as print, broadcast, and online journalism, as well as a set of methods to plan, organise, and execute the development of hypermedia content.
The programme coordinator is José Manuel Simões.
Published on: 2019-03-13
“Communication and Media at USJ focuses on how people use messages to generate meanings, places our students at the forefront of the contemporary information society, develops knowledge and ability to communicate. Our professors, all with a good international recognition, are able to prepare students to receive a solid foundation in learning, exploring the existence, the functions of different fields and the expertise of such advanced tools. Today, subjects are explained efficiently on a way to be used according to a real life exposure, and so, the fundamental software and hardware for digital media production and a set of methods to plan, organise and execute hypermedia are developed at USJ.
Communication and Media seeks diverse aspects of life and work, combined practice and theory, providing a platform for either employment or further study – a new master in CM is under development.
The programme offers the tools to understand and to evaluate the ongoing transformation of media culture and its impact on culture, politics and everyday life. Nowadays, all social and cultural issues are shaped by a mix of different media and by the ongoing innovation of new media forms and technologies. It also takes television as a starting point to map the conceptual, social and cultural challenges that come with digital, mobile and social media. Students will have the ability to communicate effectively because the programme has a profound effect on their personally, professionally and ethical practices.”
- Students use software and hardware required for digital media production
- Students apply visual communication to multimedia technology and motion graphics
- Students learn the principles and methods of digital picture-making as a system of communication
- Students acquire a broad range of approaches, strategies and techniques for effective writing
- Audiovisual professional
- Digital multimedia expert
- Photography and Photojournalism
- Journalism for newspapers, radio and television
- Public Relations and Marketeer
- Have a strong interest in communication and media
- Are interested in journalism, photography and video
- Have a portfolio of creative work (required)
For the programme’s government approval [in Chinese and Portuguese] click here.
Please click on any specific module below to see its description.