Influence of Celebrities (Idols) on Young People, Product Features, and Purchase Intention in Macau
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Student Name: |
Leong Weng San |
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Student No: |
202000412 |
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Degree: |
Master of Communication and Media |
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Title of Examination: |
Influence of Celebrities (Idols) on Young People, Product Features, and Purchase Intention in Macau |
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Date and Time of Examination: |
25/Sep/2023 11:00am |
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Venue: |
Conference Room, Residential Hall, 2nd floor, USJ Ilha Verde Campus |
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Examination Panel: |
Chair: Prof. Carlos Sena Caires Examiner: Prof. Filipa Martins Supervisor: Prof. José Manuel Simões |
